76%
of small businesses surveyed are already using AI.
AI for your business — already built
AI that knows your business.
Experts that help you grow it.
Give RookBase the documents, brand, products, policies, and knowledge that make your company yours. Then work with Archie and 30+ AI specialists who understand that business and help you decide what to do next.
No agents to build. No complicated AI setup. No AI department required.
14 days free
Card required — no charge until trial ends
Cancel anytime
Archie is already thinking about this business.
Today
You have AI tools.
They still don't know your business.
Knowledge is scattered across files, people, software, and your own head.
Desired
AI that understands the company and helps you decide what to do next.
Gap closes
One business context. Archie. 30+ specialists.
Expert help built around the business you already run.
The problem isn't AI adoption
Small businesses are using AI.
Very few have actually put it to work across the business.
AI is already delivering results. But there is a huge difference between occasionally asking an AI tool for help and giving your business an AI capability of its own.
93%
of those using AI say it has had a positive impact.
14%
have fully integrated AI into their core operations.
73%
say more training and implementation resources would help them successfully use AI.
Source: Goldman Sachs 10,000 Small Businesses Voices, March 2026. Survey of 1,256 small-business owners across all 50 states, Washington D.C., and Puerto Rico.
That's the gap RookBase was built to close.
You shouldn't have to choose dozens of AI tools, design your own agents, write system prompts, continually re-explain your company, or turn every employee into an AI expert.
Teach RookBase your business. We bring the AI team.
Archie-guided from the start
Getting started is a conversation, not a configuration project.
Archie walks you through RookBase one decision at a time. Tell him about the business. Build your brand together. Give RookBase the knowledge that matters. Then Archie gets you into your first useful conversation.
You don't have to know how to set up an AI system. Archie does.
Tell Archie who you are, what you do, and who you serve.
Getting started is a conversation. Archie walks you through RookBase one decision at a time.
Your business context
Your AI shouldn't start from zero every time you talk to it.
Upload the documents your company relies on. Tell RookBase about your brand, customers, personality, products, services, and the way you do business. RookBase turns that information into shared business context that Archie and your specialists can use throughout the platform.
Your business context
Documents + brand + operations
- Documents
- Brand
- Business information
- Products
- Policies
- Procedures
Your knowledge
Policies. Procedures. Recipes. Training. Product information. Contracts. Internal documentation.
The information your business runs on.
Your identity
Colors. Voice. Personality. Customers. Industry. Brand standards.
The things that make the business yours.
Your operations
The information employees repeatedly need in order to do their work consistently.
Knowledge shouldn't disappear into someone's head or a forgotten folder.
Tell RookBase once.
Every specialist gets smarter.
Meet Archie
Start every day knowing what deserves your attention.
Archie is RookBase's small-business advisor. Each day, he looks across the information available to him and gives you a Morning Briefing built around your business.
- What changed?
- What deserves attention?
- Where might there be an opportunity?
- What could you do today to move the business forward?
Not another dashboard to check.
A business advisor telling you where to look.
The staff
Ask the specialist.
Get the draft.
Then decide.
Bring an employee question to your people specialist. Ask a marketing specialist to create the campaign that still isn't written. Have a training specialist turn a company procedure into something a new employee can actually follow. Use a contract or compliance specialist to identify issues and questions that deserve professional review.
Thirty-plus specialists are already built. You don't invent them. You use them.
Ask first
Archie
Small Business Consultant
The one to ask first, with live web results for anything current. Broadly capable across money, people, customers, suppliers, selling and the daily running of the business. Owners get the organization document library; other roles get general help.
Riley
HR Professional
Your on-staff HR generalist. Riley handles the people questions that keep owners up at night - hiring, discipline, terminations, workplace conflicts, and policy questions. Practical guidance for real situations, not textbook answers.
Alex
Legal Consultant
Your on-call business lawyer. Alex reads contracts, works through disputes, drafts demand letters and agreements, and gives you an honest read on where you stand. Tells you when outside counsel is worth the money, when it is not, and helps you find the right attorney when it is.
Grow revenue
- Marketing
- Sales
- Customer experience
- Business strategy
Run the business
- Operations
- Finance
- People
- Training
Reduce risk
- Compliance
- Policies
- Contract support
- Cybersecurity
Create
- Writing
- Social media
- Web content
- Brand
Just ask
What could your AI team help with today?
“Turn this procedure into a training checklist for a new employee.”
“Create a campaign for our family meals using our actual brand voice.”
“What does our opening checklist say about refrigeration?”
“Review this agreement and tell me what questions deserve professional review.”
“Research the competitors in our market and show me how we're positioned differently.”
“Give me five ideas for bringing previous customers back this month.”
“Build a landing page for this service using our existing brand.”
The value isn't having 30 agents.
It's having 30 places to turn when the business needs help.
The right information for the question
Sometimes the answer is inside your company.
Sometimes it isn't.
RookBase can combine three types of intelligence depending on what the work requires.
Your business
Documents, policies, procedures, brand information, products, and company context.
Your company is the authority on your company.
Specialist expertise
Each specialist brings reasoning and domain knowledge relevant to the work it was designed to help with.
You aren't starting every conversation with a blank chatbot.
Current information
When the answer depends on what's happening outside the business, supported RookBase experiences can research the web.
Because sometimes the answer isn't inside the building.
RookBase uses your company's context without trapping your company inside it.
Add RookSite
What if your website already knew your business?
RookSite uses the same business context you've already built inside RookBase. That means you don't start with a blank page and explain the company again.
- Your brand.
- Your services.
- Your products.
- Your story.
- Your voice.
It's already there.
The builder is proof. The finished site is the point.
Let AI build it
Tell RookSite what you need and create a vibrant site using what RookBase already knows about your company.
Build it your way
Prefer more direct control? Use the visual builder and designed components to shape the site yourself.
Keep changing it
Ask the AI Designer to update sections, content, navigation, styling, or pages as the business changes.
Already selling with Square?
Turn the products already in Square into your online store.
Connect Square once. RookSite can use your real products, prices, stock, and product information to build a storefront that fits the rest of your site. Choose what to sell. Group products. Use your product photography. Preview the storefront. Publish it. Square remains the system handling payments and orders.
Your website and your store don't need to be two separate projects.
Security & control
Your business stays yours.
RookBase is built on established cloud infrastructure and designed so business owners stay in control of the knowledge inside their company.
Your team can use Archie and the business information you've approved for them without automatically gaining access to sensitive owner-only documents.
Owner
Business knowledge
- SOPs & Procedures Available
- Brand Guidelines Available
- Training Available
- Customer FAQs Available
- Contracts Available
- Sensitive Business Documents Available
Team
Approved knowledge
- SOPs & Procedures Available
- Brand Guidelines Available
- Training Available
- Customer FAQs Available
- Contracts Restricted
- Sensitive Business Documents Restricted
You decide what becomes team knowledge.
These document labels are examples only. They are not hardcoded security categories in RookBase.
Owner-controlled access
You decide what your team can use.
Team accounts can work with Archie and approved business information without automatically receiving access to everything in the owner's library.
Important company documents can remain restricted unless the owner explicitly chooses to make them available.
AI advises. You decide.
RookBase helps you think and work. You stay in control.
RookBase can research, summarize, draft, organize, surface information, and recommend next steps.
It does not replace the owner's judgment or automatically make consequential business decisions.
Built on proven infrastructure
Serious technology underneath a simple experience.
RookBase is built using Google Cloud infrastructure and established technology providers so small businesses can use powerful AI without having to build or operate that infrastructure themselves.
Built on technology businesses already know
Share what helps the team.
Keep what matters restricted.
RookBase is designed to make company knowledge more useful without making all company knowledge available to everyone.
Powerful enough to understand the business. Controlled enough to respect how the business works.
The Wire
You don't have to learn AI alone.
The Wire is the RookBase community. Learn how to get more from RookBase. Take practical training. Borrow useful prompts instead of staring at an empty box. See how other businesses are putting AI to work. Ask questions. Share ideas. Then take what you learn back into your business.
Learn
Practical RookBase and AI training built for people running businesses — not AI engineers.
Borrow
A growing Prompt Library of useful ways to work with Archie and the specialists.
Connect
Learn from other RookBase businesses experimenting with many of the same problems you are.
Built for real businesses
Different businesses. Same problem.
You have information everywhere, work that still needs doing, decisions that still need making, and not enough people with enough time to do all of it.
Know the products. Train the team. Bring customers back.
Put procedures, product knowledge, customer communication, marketing, and your online presence into the same AI system.
Preserve the recipe. Train the employee. Market the meal. Sell it online.
The same business knowledge can support operations, training, marketing, and the website.
Turn company expertise into something the whole company can use.
Bring procedures, research, internal knowledge, marketing, policy, and specialist expertise into one system.
Make important knowledge easier to find and easier to use.
Bring procedures, employee guidance, training, operations, and business planning closer to the people who need them.
RookBase doesn't need your business to fit our template.
RookBase learns yours.
From a RookBase customer
We have been using RookBase for several months now at our Bookstore. Using RookBase we were easily able to build a professional, beautiful website, which is easy to edit and update. We login to our RookBase and use our customized AI Agents on a daily basis to help us with everything from social media ideas to helping give our customers more significant book recommendations. The Fowlers are a pleasure to work with and are readily available to answer any questions or fix any issues we may have. RookBase has been a tremendous asset for our small business.
Jeorge and Zeida, owners · Journey Bookstore
Visit their storeFrom a RookBase customer
RookBase took the stress out of our HR paperwork. We use the AI attorney tool all the time! It helps us draft employee notices and double-check sensitive issues. It's huge having a secure, reliable system backed by FowlSystems that saves us hours every week without worrying about data privacy.
Lisa and Tim Mattingly, owners · Lighter Hearts Home Care
Visit their siteThe real goal
You shouldn't have to be the answer to everything.
The policy shouldn't disappear because only one employee knows where it is.
The recipe shouldn't walk out the door when someone quits.
The marketing idea shouldn't die because nobody had time to write it.
The opportunity shouldn't disappear because nobody knew to look for it.
And every decision shouldn't have to wait until the owner has time to think about it.
Build a business that knows what it knows — and has help deciding what to do next.
That's what RookBase is for.
Pricing
Give your business its AI team.
Start free for 14 days. We’ll ask for a card, but you won’t be charged until the trial ends. Cancel anytime.
Solo
Give your business its AI team.
$40/mo
For the owner who is still the whole staff. Business context, Archie, pre-built specialists, and The Wire.
- 1 seat
- 500 messages
- Web Search
- RookSite add-on
Solo Pro
Give your business its AI team.
$99/mo
For an owner plus one trusted operator, manager, or family member on the same tools.
- 2 seats
- 1,500 messages
- Web Search
- RookSite add-on
Team
Put that intelligence on the web.
$179/mo
For five people using specialists in the day — not just the owner. RookSite included.
- 5 seats
- Unlimited messages
- Web Search
- RookSite included
Partner
Put that intelligence on the web.
Custom
For larger rollouts, partner networks, or higher-touch deployments.
- RookSite included
- Talk to us
Start free for 14 days. We’ll ask for a card, but you won’t be charged until the trial ends. Cancel anytime.
Your business already has the knowledge
Now give your AI the same advantage.
Teach RookBase what makes your company yours.
We'll bring Archie and the specialists.
No agents to build. No AI department required.
